Casting Influence is an all-in-one influencer marketing, casting, talent strategy and creative agency that has been profiled in Forbes Magazine as the “first of its kind.” The company was founded by Tanya Bershadsky in 2015 and was recently featured in the documentary New Kings.
Tanya is an Emmy-nominated producer and digital video pioneer who has worked with digital talent since before the term "YouTuber” existed. She’s not only developed multiple YouTube celebrities, but guided traditional media figures into becoming multi-platform digital icons. She was Creative Director for the world’s first influencer marketing company, TadCast. Clients have ranged from StateFarm and Purina to Disney, NEON, Legendary Pictures, Visionary Films, and DreamWorks.
WHAT WE DO
We help brands join the conversation and then we shape the conversation. This is digital marketing at its most effective. We don’t deal in screenshots or exposure-only plays, we deliver actual ROI. We’re an influencer marketing, casting, booking, and creative development agency who looks out for and works seamlessly with every one of our clients.
Founder & CEO
Marketing and talent girl.
Profiled in Forbes magazine
Featured in documentary on influencers and influencer marketing.
Talking actors off the YouTube ledge